Pilgrim's Organics

Creative Services

Branding, Logo Design, Food Packaging, Signage & Advertising, Display Materials, Stationary Design.

The tagline 'As Nature Intended’ sums up the Pilgrim’s Organics approach to producing some of New Zealand tastiest organic beef and lamb from the heart of the King Country. A rustic hand-crafted finish was a vital element in positioning the boutique organic brand as wholesome, friendly and home-grown. Duo Design worked with Pilgrims Organics from the start to launch their new food venture. Duo Design researched and created the brand name and strapline, logo, advertising, food packaging and website design. This helped propel the new business to market with full media and marketing assistance included. Pilgrims Organics received strong media attention in publications including Cuisine, Dish, Sunday Star Times and the Waikato Times.

Pilgrims Organics food brand sign
Pilgrims Organics print advertisement brand Duo Design NZ
Pilgrims Organics logo and brand identity by Duo Design NZ

"Duo Design are refreshingly creative and professional. Always approachable, they apply their in-depth knowledge of branding, website development, publishing and visual design in a way that fits with our business."


Geoff Furness 
pilgrims food packaging
pilgrims organic food pricelist
window logo of Pilgrims Organics butchers
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Please email our studio or call us on +64 (7) 839 0052

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